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| P&G demonstrates a strong commitment to product and service development by innovating with premium offerings such as luxury diapers featuring silk fibers. This focus on product differentiation allows them to stand out in competitive markets and attract discerning consumers. Additionally, their emphasis on strategic innovations supports their goal of maintaining a competitive edge. However, navigating the complexities of consumer preferences and market dynamics poses ongoing challenges. |
| The price action of The Procter & Gamble (PG) is impacted by broad market risk appetite, sector price trend, company-specific performance and market structure. The trend sentiment at 1.5 is very bullish. The market sentiment at 0.2 is modestly bullish. Trend sentiment measures the current trend of the stock price, and market sentiment reflects what market participants collectively think where the price will move next.PG is likely to move up since both trend sentiment and market sentiment are positive. The positive sentiment force for sector is at 0.9, and the negative at -0.7 on 2026-01-23. The forces of Option Sentiment (1.5), Stock Price Trend (1.5), Sentiment towards Fundamentals (1.2), Sector Price Trend (1.1), and Valuation Sentiment (0.8) will drive up the price. The forces of Price Level Sentiment (-1), and Market Risk Appetite (-3) will drive down the price. The sentiment for Sector Price Trend is calculated based on the price trend of related sector ETF. The sentiment for Option Speculation is calculated from put/call ratio. The Risk Appetite is calculated from Bitcoin price trend. Price Level sentiment is positive when oversold, and negative when overbought. Valuation Sentiment, and Sentimentals towards Fundamentals are extracted from headlines and market commentary. All sentiment scores are normalized on a -10 - +10 scale. The price level reaches 100 at Bollinger upper band, and zero at lower band. |
| PG | |||||||||||||
| Date | Attention | Price | Price Level | Change | 10 Day Trend | Trend Sentiment | Hourly Trend | Hourly StdDev | Market Sentiment | Action | P | Fund. | News Sentiment |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026-01-23 | 0%(0.1%) | 150.14 | 102 | 0.15% | 0.62% | 1.5 | 0.13% | 1.2% | 0.3 | Long | 70% | 1.2 | 7 |
| 2026-01-22 | 1%(0.1%) | 149.92 | 110 | 2.66% | 0.76% | 2.8 | 0.14% | 1.3% | 0.3 | Long | 70% | 0.7 | 2.3 |
| 2026-01-21 | 0%(0%) | 146.03 | 81 | -0.62% | 0.49% | 0.9 | 0.07% | 0.6% | 0.5 | Long | 55% | 0.2 | -5 |
| 2026-01-20 | 0%(0%) | 146.94 | 94 | 1.68% | 0.42% | 0.8 | 0.07% | 0.8% | 0.3 | Long | 55% | -0.3 | -1 |
| 2026-01-19 | 0%(0%) | 0.4 | -0.07% | 1.2 | -0.3 | -1 | |||||||
| 2026-01-18 | 0%(0%) | 0.4 | -0.07% | 1.6 | 0.6 | -1 | |||||||
| 2026-01-17 | 0%(0%) | 0.4 | -0.07% | 1.3 | 0.3 | -1 | |||||||
| 2026-01-16 | 0%(0%) | 144.51 | 66 | -0.09% | 0.21% | 0.4 | -0.07% | 0.5% | 1.5 | Short | 55% | 0.3 | -1 |
| 2026-01-15 | 0%(0%) | 144.64 | 65 | -1.18% | 0.07% | 1 | 0% | 0.6% | 2 | Long | 55% | 0.5 | -1 |
| 2026-01-14 | 0%(0%) | 146.36 | 83 | 1.5% | 0.21% | 2 | 0.14% | 0.9% | 2.5 | Long | 65% | 1.3 | -1 |
| Long is the preferred trading strategy with 70% chance of being right. Both trend sentiment and hourly trend are very strong. Wait action is recommended in three scenarios with either high uncertainty or high risk: 1. The trend sentiment and market sentiment are at the opposite directions. 2. Both trend sentiment and market sentiment are positive, but the price level is elevated. 3. Both trend sentiment and market sentiment are negative, but the price level is depressed. In an uptrend, as an investor, you may want to wait for the pullback to open long position. In a downtrend, the price will likely rebound after huge decline. As an investor, you may want to wait for the rebound to exit long position. | |||||||||||||
| Market sentiment will accelerate the current trend when both trend sentiment and market sentiment are at the same direction. Market sentiment will generate volatility when it's at the opposite direction of the trend sentiment. News sentiment measures the daily emotion of the market. News sentiment may impact the daily price change while market sentiment is a more stable and consistent moving force. | |||||||||||||
| Market News | ||
| 1 (8) JPMorgan upgrades consumer goods stock on confidence in second-half acceleration JPMorgan sees shares of Procter & Gamble rising 11% from current levels. (https://www.cnbc.com/) Fri. Jan 23, 2026 | ||
| 2 (1) P&G Stock Reaction Expected To Stay Muted After Mixed Q2 Procter & Gamble shares rose as results largely met expectations, leading investors to anticipate a muted stock reaction despite mixed quarterly details. (https://www.benzinga.com/) Thu. Jan 22, 2026 | ||
| 3 (0) Stocks making the biggest moves midday: GE Aerospace, Procter & Gamble, Northern Trust, Meta & more Here are some of the stocks making the biggest moves in midday trading. (https://www.cnbc.com/) Thu. Jan 22, 2026 | ||
| 4 (4) Procter & Gamble is selling diapers made with silk fibers in China as it leans into luxury China's record-low birth rate means that P&G has to get creative to increase diaper sales, even if fewer babies are born. (https://www.cnbc.com/) Thu. Jan 22, 2026 | ||
| 5 (3) P&G's weak quarter is a clearing event that sets the stage for a better year ahead We weren't expecting a strong report, given that roughly two-thirds of the quarter were impacted by the government shutdown. (https://www.cnbc.com/) Thu. Jan 22, 2026 | ||
| 6 (5) P&G earnings: How do US sales lineup with international sales? Procter & Gamble (PG) stock is getting some lift in Thursday's session after the consumer product manufacturer edged past fiscal second quarter expectations for adjusted earnings ($1.88 per share vs. estimates of $1.86), while reporting a slight miss on revenue figures ($22.2 billion vs. estimates of $22.32 billion). Citi VP US Beverages and HPC lead analyst Filippo Falorni talks more about the earnings release and the company's performance in international markets. Catch Yahoo Finance Executive Editor Brian Sozzi's full interview with Procter & Gamble (PG) CFO Andre Schulten. To watch more expert insights and analysis on the latest market action, check out more Market Catalysts. (https://finance.yahoo.com/) Thu. Jan 22, 2026 | ||
| 7 (3) Procter & Gamble Revenue Ticks Up, Helped by Higher Prices Procter Gamble posted slightly higher revenue in its fiscal second quarter as higher prices helped offset a decline in volumes. (https://finance.yahoo.com/) Thu. Jan 22, 2026 | ||
| 8 (3) Procter & Gamble earnings top estimates, but shrinking demand weighs on sales Procter & Gamble topped Wall Street's estimates for its quarterly earnings, but the company's revenue was weaker than expected. (https://www.cnbc.com/) Thu. Jan 22, 2026 | ||
| 9 (7) Procter & Gamble posts earnings beat: CFO on the results Procter & Gamble (PG) reported adjusted earnings of $1.88 per share and revenue of $22.2 billion for its fiscal second quarter. Yahoo Finance Executive Editor Brian Sozzi speaks with Andre Schulten, P&G CFO Andre Schulten about the results. To watch more expert insights and analysis on the latest market action, check out more Opening Bid. (https://finance.yahoo.com/) Thu. Jan 22, 2026 | ||