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Sector: Communication Services
| The strategic reconfiguration of business models and a strong focus on ad revenue growth are notable aspects of enhancing product and service development. Netflix's adjustments in content strategy aim to boost user engagement and counteract risks associated with its advertising strategies. While there is optimism about advertising potential, concerns linger regarding how these strategies affect market perceptions. The company's proactive approach indicates a commitment to innovation and growth amidst a competitive landscape. |
| The price action of Netflix (NFLX) is impacted by broad market risk appetite, sector price trend, company-specific performance and market structure. The trend sentiment at -2.2 is extremely bearish. The market sentiment at -1.2 is very bearish. Trend sentiment measures the current trend of the stock price, and market sentiment reflects what market participants collectively think where the price will move next. NFLX is likely to move down since both trend sentiment and market sentiment are negative. The positive sentiment force for sector is at 0.3, and the negative at -1.5 on 2026-10-26. The forces of Sentiment towards Fundamentals (-3.6), Stock Price Trend (-2.2), Sector Price Trend (-1.7), Market Risk Appetite (-1.4), and Valuation Sentiment (-0.7) will drive down the price. The forces of Option Sentiment (0.5), and Price Level Sentiment (1) will drive up the price. The sentiment for Sector Price Trend is calculated based on the price trend of related sector ETF. The sentiment for Option Speculation is calculated from put/call ratio. The Risk Appetite is calculated from Bitcoin price trend. Price Level sentiment is positive when oversold, and negative when overbought. Valuation Sentiment, and Sentimentals towards Fundamentals are extracted from headlines and market commentary. All sentiment scores are normalized on a -10 - +10 scale. The price level reaches 100 at Bollinger upper band, and zero at lower band. |
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| NFLX | ||||||||||||||||
| Date | Attention | Price | StdDev | Price Level | RSI | Hourly RSI | Change | 10 Day Trend | Trend Sentiment | Hourly Trend Sentiment | Hourly StdDev | Market Sentiment | Action | P | Fund. | News Sentiment |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026-10-26 | 0%(0.6%) | 63.9 | 3.43% | -7 | 37 | 23 | -2.99% | -1.01% | -2.2 | -0.5 | 2.3% | -1.2 | Short | 70% | -3.6 | -5.7 |
| 2026-10-25 | 1%(0.6%) | -1.7 | -0.5 | -1.2 | -3.8 | -5.5 | ||||||||||
| 2026-10-24 | 1%(0.4%) | -1.7 | -0.5 | -1 | -3.6 | -5.3 | ||||||||||
| 2026-10-23 | 0%(0.3%) | 65.87 | 2.84% | 7 | 46 | 37 | -1.64% | -0.58% | -1.7 | -0.6 | 1.1% | -1 | Short | 55% | -3.5 | -1 |
| 2026-10-22 | 0%(0.4%) | 66.96 | 2.63% | 15 | 50 | 68 | 2.87% | -0.71% | -1.8 | 0.2 | 2% | -1.1 | Short | 65% | -3.6 | -0.5 |
| 2026-10-21 | 0%(0.4%) | 65.1 | 2.67% | -15 | 42 | 14 | -4.97% | -0.57% | -1.8 | -1 | 3.2% | -0.9 | Short | 70% | -3.5 | 0.7 |
| 2026-10-20 | 2%(0.6%) | 68.5 | 2.09% | 26 | 46 | 33 | -2% | -0.14% | -0.7 | -0.6 | 0.8% | -1.3 | Short | 55% | -4.5 | -2.1 |
| 2026-10-19 | 0%(0.3%) | 69.9 | 2.1% | 47 | 49 | 29 | -0.76% | 0.43% | 0.1 | -0.1 | 1.6% | -1 | Short | 55% | -4.6 | -5 |
| 2026-10-18 | 0%(0.3%) | 0.3 | -0.1 | -0.9 | -4.2 | -1 | ||||||||||
| 2026-10-17 | 0%(0.3%) | 0.3 | -0.1 | -0.8 | -4 | -7 | ||||||||||
| Short is the preferred trading strategy with 70% chance of being right. Both trend sentiment and hourly trend are very weak. Wait action is recommended in three scenarios with either high uncertainty or high risk: 1. The trend sentiment and market sentiment are at the opposite directions. 2. Both trend sentiment and market sentiment are positive, but the price level is elevated. 3. Both trend sentiment and market sentiment are negative, but the price level is depressed. In an uptrend, as an investor, you may want to wait for the pullback to open long position. In a downtrend, the price will likely rebound after huge decline. As an investor, you may want to wait for the rebound to exit long position. | ||||||||||||||||
| Market sentiment will accelerate the current trend when both trend sentiment and market sentiment are at the same direction. Market sentiment will generate volatility when it's at the opposite direction of the trend sentiment. News sentiment measures the daily emotion of the market. News sentiment may impact the daily price change while market sentiment is a more stable and consistent moving force. | ||||||||||||||||
| Analysis | ||
| ● Netflix at $100.24: What Happened on December 5 and What’s Next? Sun. Dec 7, 2025 | ||
| Market News | ||
| 1 (-8) Netflix Stock Falls on Report That Viewers Watch Less. Why Wall Street Is Worried. Netflix shares have lost nearly 32% this year and are trading about 45% below their 52-week high of $116.73. (https://www.barrons.com/) Mon. Oct 26, 2026 | ||
| 2 (-2) Netflix’s Ouster of Top Executives Capped Two Weeks of Turmoil When Netflix Inc. Co-Chief Executive Officer Ted Sarandos invited Bela Bajaria to his office around 4:30 p.m. on Wednesday Oct. 14, she didn’t think much of it. These kind of casual drop-ins were common for the two executives, who worked in adjoining offices on the 11th floor of Netflix’s Hollywood headquarters. (https://www.bloomberg.com/) Mon. Oct 26, 2026 | ||
| 3 (-4) Netflix Co-CEO Greg Peters Just Said "We Know That We Can Do Better" When It Comes to U.S. Engagement. Should Investors Be Worried? Engagement trends have been a primary overhang on the stock. (https://www.fool.com/) Mon. Oct 26, 2026 | ||
| 4 (-5) Netflix Users Are Watching Less, Not Opening the App as Often Netflix Inc. users are watching the streaming service less than they once did, the latest sign of engagement woes for the world’s most valuable entertainment company, according to people familiar with the matter. (https://www.bloomberg.com/) Sun. Oct 25, 2026 | ||
| 5 (-4) Netflix Is Down 51% From Its High. History Suggests This Is What Happens Next. Volatility is a recurring theme in this company's story line. (https://www.fool.com/) Sun. Oct 25, 2026 | ||